This story was originally published in 2020 and is being republished as part of this week’s 1982 national championship celebration
CORAL GABLES, Fla. — Ron Fraser revolutionized college baseball.
Upon his arrival to Miami in 1963, “The Wizard of College Baseball” transformed the Hurricanes baseball program. He took the Hurricanes from an afterthought to a national powerhouse that won over 1,200 games, made 20 consecutive NCAA Regional trips, played in 12 College World Series and won two national championships in his 30 years at the helm of UM.
Equally as important to his on-field success, Fraser’s mastery of marketing college baseball helped develop the sport in a major player in college athletics. From his brainchild of having ESPN cover games in Miami, to his “Dinner on the Diamond,” inventing batgirls with the introduction of the Sugarcanes, he took Mark Light Stadium and the game to a new level.
One of his most important visions was the formation of The Miami Maniac.
In 1981, as part of five consecutive trips leading Miami to the College World Series, Fraser saw South Carolina’s Cocky the Gamecock. An undergraduate student named John Routh had helped create Cocky and his performance as Cocky mesmerized Fraser.
“We were enamored with John, his work and the way he got the crowd involved,” longtime public address announcer Jay Rokeach recalled. “He did so much to make ballgames more fun. That was right up our alley.”
Fraser left Omaha and knew what he wanted to add to the program.
During the offseason, he held multiple discussions with then-marketing director Rick Remmert and his coaches’ committee, which featured some of the top business executives in South Florida.
“As we started planning the 1982 season, we wanted to do more,” said Remmert, who now serves as Miami’s Associate AD of Alumni Programs. We led the country in attendance in 1981 but we wanted it to get bigger and better.”