Miami Athletics Launches New Website and App with Partner WMT Digital
CORAL GABLES, Fla. – Miami Athletics launched its new official website and app, partnering with Miami-based agency WMT Digital to give UM fans a sleek, intuitive and responsive destination for all Hurricanes news, features, photos, videos, rosters and ticket information.
The website’s official domain has also been transitioned to miamihurricanes.com. The previous domain – hurricanesports.com – now redirects to miamihurricanes.com. The official app can be downloaded in the App Store and Google Play stores under “Miami Hurricanes.”
“We’re excited to partner with WMT on our new website and app,” Deputy Athletic Director/Chief Financial Officer Jason Layton said. “We’re investing heavily in our digital capabilities and content creation because we feel like it’s the best way to connect with our passionate fan base on a daily basis.”
The new website is designed for a mobile-first user experience and leans heavily on enhanced storytelling capabilities, leveraging the sights and sounds that make both Miami Athletics and the city it calls home truly unique. The app offers a personalized newsfeed customizable by sport and a new shopping experience for tickets.
“We are thrilled to partner with the Miami Hurricanes on this incredible project,” WMT Digital Founder Andres Focil said. “Alongside the Canes, we have developed an integrated platform that will enhance the user experience through innovative technologies. It is truly compelling to work on software that will help fans experience the tradition-rich stories of Miami’s student-athletes with a mobile-first, content-driven approach. I am proud of the partnership we have established with the Hurricanes and excited to further our collaboration as we experience rapid growth through forward-thinking in the digital space.”
Headquartered in downtown Miami, WMT Digital is a full-service agency specializing in digital marketing, software engineering and web development. WMT Digital takes an individual approach to each client, demonstrating dedication to improve websites and increase online presence to create fluidity and consistency across online channels.
