University of Miami Corporate Sponsorship Program
There is no better way to reach a South Florida sports fan than partnering with the University of Miami Hurricanes. By advertising with the nationally renowned Hurricane football, men’s basketball, women’s basketball, and baseball programs, your company will be able to reach Hurricane fans, students and alumni from Fall through Spring. No other sports entity in town can offer a similar advertising span!
For information on the UM Corporate Sponsorship Program, contact Kelly Jensen, Director of Corporate Sales, at (305) 284-2491.
Sponsorship Opportunities with the University of Miami Athletic Department:
- Stadium/Arena Signage
- Game Day Programs
- Game Sponsorship
- Print Sponsorship
- On-Site Presence/Promotions
- www.hurricanesports.com
- Current Sponsor Testimonials
STADIUM/ARENA SIGNAGE
Stadium/Arena Signage creates a tremendous opportunity to develop brand awareness for a sponsor. Signage not only reaches the fans in the stands, but also the numerous Hurricane fans watching on television.
Orange Bowl
The Orange Bowl is the home of the Miami Hurricanes Football team.
 Main Scoreboard Signage |
 Field Level Signage |
 Auxiliary Scoreboard Signage |
 Corner Level Signage |
Miami Arena
The Miami Arena is the home of the Miami Hurricane Men’s Basketball team.
Courtside Rotating
Press Box Signage
Knights Sports Complex
The Knights Sports Complex is the home of the Miami Hurricane Women’s Basketball team.
Mark Light Stadium
The Mark Light Stadium is the home of the Miami Hurricane Baseball team.
Outfield Banner
GAME DAY PROGRAMS
Game Day Programs are sold at all Hurricane football, baseball, men’s and women’s basketball games. These souvenir game programs offer repeat exposure to thousands of Hurricane fans. Below are the sport-specific game program options:
Football:
Full-page advertisements in all six (6) issues are available in either color or black and white.
Men’s and Women’s Basketball:
Each game program advertiser will appear in all game programs for both men’s and women’s basketball. Full-page advertisements are available in black and white.
Baseball:
Full-page advertisements are available in black and white.
GAME SPONSORSHIP
A game sponsorship is a great way for a sponsor to increase its exposure and visibility using all available mediums. Benefits of a game sponsorship include:
VIP Tickets and hospitality passesOn-field presentation with representatives acknowledging the Game SponsorshipMedia tags on all UM media generated advertisements for the gamePublic address announcements during the game to acknowledge the sponsorElectronic scoreboard logo scans during the game to acknowledge the sponsorTailgate Party in the corporate hospitality lotOn-site signage opportunities
PRINT SPONSORSHIP
Print advertising includes such things as posters, ticket-backs, schedule cards and magnets. Print advertising is a great way to get your company’s logo in the hands of Hurricane fans.
ON-SITE PRESENCE/PROMOTIONS
Gameday Promotions – Gameday Promotions are a creative way to get your product or service in the minds of Hurricane fans. Your company could title sponsor an interactive scoreboard promotion or a more traditional on-field contest. Either way, this is a fun and exciting way to create awareness for your company.Concourse Tables – your company will be allowed to place tables inside the main entrances to the Orange Bowl or Miami Arena. Only product brochures and information can be provided at these concourse tables, which will be available from the time the gates open until just after halftime of the game. Concourse tables are available for football, men’s basketball, women’s basketball, and baseball.Exit Sampling – Your company will be allowed to conduct exit sampling at the Orange Bowl or Miami Arena. Sponsors will need to provide staffing which will be located at the major exits of the Stadium or Arena. Exit sampling is available for football, men’s basketball, women’s basketball, and baseball.Merchandising/Retail Promotions – This inventory item is designed to drive foot traffic to your stores. Whether it be a retail based point-of-purchase display or in-store promotions/contests, this is a great way to reach Hurricane fans.Gameday Giveaways – Placing your logo on one of our premium giveaways is a sure way to expand the visibility of your product or service and is an inexpensive method for introducing your company to hundreds of potential customers. Giveaway items include such items as: Lapel Pincards, Interactive screen savers, rally towels, car flags, key chains and much more.Corporate Hospitality Village – During football season, tailgate space is available at the Orange Bowl, providing a unique business promotion situation for your company. The Hurricane Ticket Sales staff will assist you with your catering and tent needs to assure a tremendous hospitality success.Touchdown Alley – At each home football game, the East Endzone of the Orange Bowl becomes an interactive game area for all Hurricane fans. It is another unique way for your company to market products or services through concourse tables or exit sampling.Scoreboard Matrix Board – The Hurricane Scoreboard Matrix Boards are on the main scoreboards in the Orange Bowl, Miami Arena and Mark Light Stadium. Conveniently located next to the score and clock, fans look at the matrix board continually throughout the games and are a great way to promote your company name and logo.
WWW.HURRICANESPORTS.COM
www.hurricanesports.com is the most comprehensive Miami athletic website, covering all Miami intercollegiate athletic teams. An internet advertising package on the official University of Miami web-site is a great way to enhance an in-stadium advertising campaign. Benefits of an official on-line partnership are:
A unique opportunity to reach a specific target audienceExclusive ownership of two interactive programs on hurricanesports.comPermanent branding on every page of hurricaneports.comCustomized database of registrantsBranded registration pageWeekly promotional emails through the hurricanesports.com newsletterPosition sponsor as a proud sponsor of Miami intercollegiate athleticsFull banners throughout hurricanesports.com, linking to your website.
CURRENT SPONSOR TESTIMONIALS
Kit Morris
Director of College Sports Marketing
Nike, Inc.
“The University of Miami was the first of Nike’s All-School Partnerships – those where we outfit all student-athletes, teams and coaches head-to-toe. The same qualities that first brought Nike and Miami together are still in evidence today – a commitment to competitive excellence and integrity . . . Through the good efforts of coaches, administrators and the University’s Sports Marketing Department, Hurricane teams have captured the imagination of fans throughout South Florida and beyond.”
Scott Paddock
Manager, Gatorade Sports Marketing
The Quaker Oats Company
“There are very few collegiate properties that can offer a partner the type of national exposure that the University of Miami delivers. Gatorade is proud of its long-standing partnership with the University and could not be more pleased with the valuable return we have received on our investment . . .UM’s Sports Marketing department has definitely raised the industry bar in terms of their level of service and responsiveness to their corporate partners.”
