Sir Pizza Becomes Official Pizza of UM Athletics

Feb. 14, 2012

MIAMI – Rene Prats and his partners at Sir Pizza are proud to announce that the company has signed a five-year deal to be the exclusive pizza partner of University of Miami Athletics, beginning June 2012. 

The agreement with UM will include integrated advertising, social media and on-campus promotion with UM’s core athletic programs, including football, basketball and baseball, and it was secured by UM Athletics’ multimedia rights holder, Hurricane Sports Properties.

With this move, Sir Pizza continues its expansion and presence in South Florida.  Over the past year, Sir Pizza has grown to include 10 locations in Miami-Dade and Broward as well as a Mobile Truck.  Sir Pizza will be opening restaurants in Aventura, Weston, South Beach, Mid-Town and Marlins Park in the next 3 months.

“We at Sir Pizza have been big supporters and fans of University of Miami Athletics for many years,” says Rene Prats, Sir Pizza South Florida CEO. “UM has a distinguished legacy in sports that has brought great national exposure to South Florida.  We’re proud to work with the university and we look forward to building a successful partnership.”

The deal will help enhance brand awareness of Sir Pizza and increase the company’s visibility at UM Athletic events, with signage at sports venues, advertising in event programs and increased exposure online and through the university’s social media platforms.

“Sir Pizza is a South Florida institution and they truly care about bettering the local community,” added UM Director of Athletics Shawn Eichorst. “Rene Prats and Sir Pizza are also long time supporters of the Hurricanes and ideal long-term partners for our athletic department.

About Sir Pizza
Sir Pizza strives to provide the best pizza eating experience in town.  Every restaurant offers a comfortable, fun and family-friendly environment that appeals to people of all ages.  The original restaurant opened on Key Biscayne, and the concept expanded, with 11 more locations throughout Miami-Dade and Broward, including: Aventura, Coral Gables, Hialeah, Miramar, Palmetto Bay, Pinecrest, Sunset, Westchester, West Dade, West Kendall and Weston, as well as a Mobile Truck for special events.  Sir Pizza is known for its signature “square” cut pieces topped with high-quality, fresh ingredients including proprietary sauce, proprietary specially-blended cheese, and unique toppings such as crumbled bits of pepperoni as well as salads, sandwiches, blankets, chicken wings, hamburgers and lasagna.  Beer and wine is served at every location.  Takeout and delivery are also offered.  Sir Pizza is acquiring franchisees who love the pizza industry and are passionate about building the brand. Anyone interested should visit our website at www.sirpizzarestaurants.com.