UM Partners with Enthuse for Loyalty Program

CORAL GABLES, Fla. -The University of Miami is proud to announce a partnership with Enthuse tocreate a fan loyalty rewards program for Hurricanes fans, announced Wednesday by theUniversity of Miami Athletics Department.

Enthuse is a mobile application that allows sports fans to earn points and realrewards for engaging with their favorite teams. Fans of The U can earnpoints for checking in to games and special fan events, as well as for postingphotos that show their team spirit. They will also be able to earn points forengagement on Twitter and Facebook.

Fans can redeem their points for rewards such as Hurricanes gear, tickets togames, and more. Fans also have the ability to use their points on Enthuserewards, including a chance to walk the red carpet at the ESPY Awards.

Miami is one of the firstuniversities to partner with Enthuse. Other partners include the University ofNorth Carolina, Butler University and America East Conference. Enthuse also wasthe official fan rewards app for the 2012 Jimmy V Classic.

To get started, download the free, Enthuse app for iPhonefrom the App Store or Android inthe Google Play Store. Fans of The U can follow their favorite Hurricanes teams andstart earning points today.

About Enthuse
Enthuse is a mobile application that allows sports fans to earn points andreal-rewards for engaging with their favorite teams. The Enthuse platformoffers tools to help sports properties to recognize and reward their fans,enhance the fan experience, strengthen fan loyalty, and help generatesponsorship revenue. Launched in January 2012, Enthuse offers sports fans withsmart phones instant access to thousands of games across professional andcollege sports. For more info, visit www.enthuse.com ordownload app on your iPhone or Android.